rhetoric
41rhetoric — rhet·o·ric …
42rhetoric — [14] In ancient Greece, a rhétōr was a ‘public speaker’, an ‘orator’. The word went back to a prehistoric Indo European base *wer ‘speak, say’, which also produced English verb and word. From it was derived the adjective rhētorikós, which passed… …
43Identification in Burkean rhetoric — Identification is a key term for the discussion of rhetoric in Kenneth Burke A Rhetoric of Motives, in which he uses it to evaluate the traditional perception of rhetoricas persuasion. Essentially, Burke suggests that whenever someone attempts to …
44Cognitive rhetoric — refers to an approach to rhetoric, composition and pedagogy as well as a method for language and literary studies drawing from, or contributing to, cognitive science. Contents 1 History 2 Composition 3 Language and Literary Studies …
45Modern Rhetoric — has gone through many changes since the age of ancient Rome and Greece to fit the societal demands of the time. Kenneth Burke, who is largely credited for defining the notion of modern rhetoric, described modern rhetoric as, “Rooted in an… …
46The Rhetoric of Hitler's "Battle" — was an influential essay written by Kenneth Burke in 1939 which offered a rhetorical analysis of Adolf Hitler s rise to power in Germany. Much of Burke s analysis focuses on Hitler s Mein Kampf ( my battle ). Burke (1939; reprinted in 1941 and… …
47Pro-war rhetoric — is any type of literature or media that tries to gain support for war efforts. How one person conveys a message in this literature or media is as equally important as the message itself especially during times of crisis in a country. Rhetoric is… …
48Contrastive rhetoric — is the study of how a person s first language and culture influence his or her writing in a second language. Research began in the 1960s, started by the American applied linguist Robert Kaplan. Since that time, the area of study has had a… …
49Visual rhetoric — is the fairly recent development of a theoretical framework describing how visual images communicate, as opposed to aural or verbal messages. The study of visual rhetoric is different from that of visual or graphic design, in that it emphasizes… …
50Chamber of rhetoric — The Rhetoricians, circa 1655, by Jan Steen. The painting depicts a rederijker reading his poem, while hanging over the balcony the blason of his chamber of rhetoric can be seen; in this case the Amsterdam society Egelantier , whose symbol was a… …
