British Code of Advertising

British Code of Advertising
The Committee of Advertising Practice (CAP) publishes the British Code of Advertising Practice (BCAP) which covers advertising and the Code of Sales Promotion Practice (CSPP). Where other businesses complain of infringement of the conditions, such complaints are made to the CAP; in the case of complaints by consumers, these are made to the Advertising Standards Authority (ASA). Sanctions are largely limited to censure.

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  • British Code of Advertising Practice — (abbr. BCAP) The Committee of Advertising Practice (CAP) publishes the British Code of Advertising Practice (BCAP) which covers advertising and the Code of Sales Promotion Practice (CSPP). Whether other businesses complain of infringement of the… …   Law dictionary

  • British Code of Advertising Practice — BCAP See Advertising Standards Authority …   Big dictionary of business and management

  • Code of Sales Promotion Practice — (abbr. CSPP) The Committee of Advertising Practice (CAP) publishes the British Code of Advertising Practice (BCAP) which covers advertising and the Code of Sales Promotion Practice (CSPP). Whether other businesses complain of infringement of the… …   Law dictionary

  • Advertising Standards Authority — abbr. ASA) The Committee of Advertising Practice (CAP) publishes the British Code of Advertising Practice (BCAP) which covers advertising and the Code of Sales Promotion Practice (CSPP). Whether other businesses complain of infringement of the… …   Law dictionary

  • Advertising Standards Authority (United Kingdom) — The Advertising Standards Authority (ASA) is the independent self regulatory organisation (SRO) of the advertising industry in the United Kingdom. The ASA is a non statutory organisation and so cannot interpret or enforce legislation. However,… …   Wikipedia

  • Advertising Standards Authority — ASA An independent body set up and paid for by the advertising industry to ensure that its system of self regulation works in the public interest. The ASA must have an independent chairman, who appoints individuals to serve on the council, two… …   Big dictionary of business and management

  • Advertising — This article is about the form of communication. For other uses, see Advertiser (disambiguation). Advert redirects here. For the band featuring musician Gaye Advert, see The Adverts. For content guidelines on the use of advertising in Wikipedia… …   Wikipedia

  • British Raj — British Empire in India redirects here. For other uses, see British India (disambiguation). India Indian Empire ← …   Wikipedia

  • Committee of Advertising Practice — The Committee of Advertising Practice (CAP) is the sister organisation of the Advertising Standards Authority (ASA). CAP is primarily responsible for the constant revising and updating of the British Code of Advertising, Direct Marketing and… …   Wikipedia

  • Committee of Advertising Practice — (abbr. CAP) The Committee of Advertising Practice (CAP) publishes the British Code of Advertising Practice (BCAP) which covers advertising and the Code of Sales Promotion Practice (CSPP). Whether other businesses complain of infringement of the… …   Law dictionary

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