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puff·ing /'pə-fiŋ/ n: the practice of making exaggerated commendations esp. for promotional purposes; also: the exaggerated commendations made◇ Generally, a seller cannot be held liable for misrepresentation for statements that amount to mere puffing. Nor can puffing be considered to create an express warranty.
Merriam-Webster’s Dictionary of Law. Merriam-Webster. 1996.
- puffing
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The practice of exaggerating the value of a product, a business, or property for promotional purposes. Sellers are not generally held liable for exaggerations that are considered puffing. But they can be liable for misrepresenting the facts of a product. (See also: fraud)Category: Business, LLCs & Corporations
Nolo’s Plain-English Law Dictionary. Gerald N. Hill, Kathleen Thompson Hill. 2009.
- puffing
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n. Extravagant claims made by sellers to try to attract buyers for their wares. Such talk cannot be legally construed to be a guarantee or be used as the grounds for charging fraud.
Webster's New World Law Dictionary. Susan Ellis Wild. 2000.
- puffing
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An opinion or judgment that is not made as a representation of fact.
Dictionary from West's Encyclopedia of American Law. 2005.
- puffing
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An opinion or judgment that is not made as a representation of fact.
Short Dictionary of (mostly American) Legal Terms and Abbreviations.
- puffing
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n.the exaggeration of the good points of a product, a business, real property and the prospects for future rise in value, profits and growth. Since a certain amount of "puffing" can be expected of any salesman, it cannot be the basis of a lawsuit for fraud or breach of contract unless the exaggeration exceeds the reality. However, if the puffery includes outright lies or has no basis in fact ("Sears Roebuck is building next door to your store site") a legal action for rescission of the contract or for fraud against the seller is possible.See also: fraud
Law dictionary. EdwART. 2013.